25.01.2010
Local Social Media
Twitter can be overwhelming. You’ve read that it’s the current “big thing”, and you’ve heard stories about the impact it can have for small businesses. But after following a few hundred people, you’re even more confused.
A constant stream of information is flowing across your screen. Some of it looks useful. Most of it looks like something you’d overhear at a restaurant.
And none of it seems like it would help your business.
I’m not one who believes that Twitter…
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20.01.2010
Local SEO, ionadas local News
Learn how to create and optimize local business listings within Google, Yahoo, and Bing.
ionadas local is holding a workshop at Dave & Busters in Austin, Texas on Tuesday, February 2nd from 11am to 1pm. SEO pioneer Brian Combs will be providing hands-on, actionable instruction on how to ensure that your business is found by searchers with local intent.
The workshop itself is free of charge, other than the food and drink you order. Seating is limited, so sign up now!
This event is sponsored by Trish Beach Marketing and Apogee Search.
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11.01.2010
Local SEO, ionadas local News
SEO company sees a big future for Google Maps in 2010
Austin, Texas, January 11, 2010 – Brian Combs wants to help companies hit it big in 2010 by tapping into a profitable new online market—their own back yard.
Combs’ company, ionadas local, specializes in search engine optimization (SEO) for Google Maps, the online search giant’s feature that allows a company to display its location in geographically-specific Web searches.
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05.01.2010
Guest Post, Local SEO, Online Marketing
I first heard the noise during the brief pause between commercials. I was sitting at home watching TV. Tom and the kids had gone to watch my son’s soccer game, and this was a rare chance for me to enjoy some weekend alone time. What I heard would change that. It was the sound of water dripping under the sink. I instantly pictured water seeping into my wood floors, warping them, molding them, ruining them.
When this woman — let’s call her "Sally" — gets to her computer and opens Google, what keywords is she going to enter? She might type in "emergency plumber," "weekend plumber," or "water leak help."
If you are a plumber, are you interested in hearing from her? Do you work weekends? Do you maintain a fleet of trucks around the city? If so, these are keyword phrases that will compliment your business strategy very well. How would you have know to target these keywords if you didn’t know her story?
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31.12.2009
Local SEO
Local became a buzzword in 2009. The ubiquity of smart phones increased the demand for local information, and many startups were formed to service that need.
With a new year upon us, here are my predictions for developments within the local SEO world in 2010.
8. Continued testing of business/financial models
In many way, 2009 was similar to 1999, which a focus on building traffic and user base. In 2010, the focus will be on making money, so companies will test various business and financial models to see what generates revenue.
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